BNB Soars to New Heights: CZ's X Preference Sparks Debate

Binance's native token, BNB, hits a new all-time high amidst CZ's admission of favoring X over Binance Square, raising questions about founder engagement and product adoption.

Author
Branden Chen
Senior Crypto AnalystOctober 6, 2025
Bitcoin trading chart with upward trend

BNB Reaches All-Time High, CZ's Social Media Habits Under Scrutiny

Binance's BNB token has surged to a new all-time high, reaching $1,214. This impressive feat coincides with a surprising admission from Binance founder Changpeng "CZ" Zhao, who confessed to spending more time on X (formerly Twitter) than on Binance's own social platform, Binance Square.

Key Takeaways:

  • BNB's Record High: BNB hit a new all-time high of $1,214, reflecting strong market performance.
  • CZ's X Preference: CZ admitted to using X more than Binance Square, citing security reasons and the desire to engage with a broader crypto community.
  • Debate on Founder Usage: CZ's comments have sparked discussion about the importance of founders actively using and promoting their own products.

BNB's Bullish Momentum

BNB experienced a 3.47% increase in the past 24 hours. The Total Value Locked (TVL) in BNB also saw a significant rise, climbing from $7.58 billion on September 27th to $8.69 billion, marking its highest value in over three years.

CZ's Rationale and the Community's Reaction

CZ explained his preference for X by stating he likes to remain logged out of Binance.com for security reasons. He also emphasized the importance of engaging with the broader crypto community on X.

However, the comments have drawn mixed reactions, with some critics suggesting that a founder's lack of engagement with their own product indicates underlying issues.

X as a Crypto Hub

CZ highlighted X's role as a central hub for crypto discourse, citing its reach beyond the Binance ecosystem. Research supports this, demonstrating a correlation between crypto influencers' tweets and Bitcoin price movements.

Contrasting Approaches: Musk vs. CZ

The article contrasts CZ's approach with Elon Musk's heavy involvement on X, which Musk uses to promote Tesla and SpaceX.

CZ hinted at a potential future shift back to Binance Square, leaving the door open for increased engagement with Binance's own social platform.

Investment Considerations

As always, investors should consider their risk tolerance and investment timeline before making allocation decisions. Bitcoin remains a volatile asset despite increasing institutional adoption.

This article is for informational purposes only and should not be considered investment advice. Always consult with a qualified financial advisor.

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