Franklin Templeton Enters Crypto Space with Binance Partnership

Traditional finance giant teams up with Binance to develop digital asset projects, signaling further institutional adoption of crypto.

Author
Branden Chen
Senior Crypto AnalystOctober 2, 2025
Bitcoin trading chart with upward trend

Franklin Resources (BEN), a major player in traditional asset management, is making a significant move into the digital asset space. The company announced a strategic partnership with Binance on September 25, 2025, to collaborate on creating new digital asset projects.

This partnership leverages Binance's extensive global trading infrastructure and Franklin Templeton's expertise in securities tokenization and regulatory compliance. The aim is to bridge the gap between traditional finance (TradFi) and decentralized finance (DeFi) using Franklin Templeton's Benji Technology Platform. This platform is intended to improve efficiency in settlement, collateral management, and portfolio construction, offering institutional-grade solutions to a broader investor base.

This move follows a previous collaboration with Actis, DigitalBridge, and Copenhagen Infrastructure Partners, focusing on private infrastructure investments. These initiatives demonstrate Franklin Resources' commitment to expanding access to digital assets, alternative investments, and advanced wealth management solutions. This positions the company as a leader in financial technology integration and innovation.

Key Takeaways

  • Partnership: Franklin Templeton and Binance are collaborating on digital asset projects.
  • Technology: The partnership will utilize Franklin Templeton's Benji Technology Platform.
  • Focus: Aims to improve settlement, collateral management, and portfolio construction.
  • Strategy: Aligns with Franklin Resources' broader strategy to embrace digital assets and alternative investments.

While the article briefly mentions alternative AI investment opportunities, the primary focus remains the Franklin Templeton and Binance partnership.

Investment Considerations

As always, investors should consider their risk tolerance and investment timeline before making allocation decisions. Bitcoin remains a volatile asset despite increasing institutional adoption.

This article is for informational purposes only and should not be considered investment advice. Always consult with a qualified financial advisor.

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