Trump's 2024 Finances: Crypto Windfalls and Branded Merch Bonanza
Financial disclosures reveal significant income from crypto ventures, merchandise royalties, and Trump Media & Technology Group holdings.

Trump's 2024 Finances: Crypto Windfalls and Branded Merch Bonanza
Former President Donald Trump's recently released 2024 financial disclosure form paints a picture of diverse income streams, ranging from cryptocurrency ventures to merchandise royalties. The 234-page document, filed with the Office of Government Ethics, details substantial earnings alongside significant liabilities.
Key Income Highlights
- World Liberty Financial (Cryptocurrency Platform): $57,355,532 from his ownership stake.
- Save America (Coffee Table Book): $3,000,000 in royalties.
- Trump Sneakers and Fragrances: $2,500,000 in royalties.
- Trump Watches: $2,800,000 in royalties.
- The Greenwood Bible: $1,306,035 in royalties.
- "45" Guitar: $1,055,100 in royalties.
- NFT Licensing and Royalties: $1,157,490.
Crypto's Prominent Role
Trump's involvement in World Liberty Financial, a cryptocurrency platform, generated the largest single income source listed on the form. The document highlights the lucrative nature of digital token sales for Trump and his family. It also is worth noting, Trump's meme coin, known as $TRUMP was not released until January and is therefore not subject to the disclosure requirements for this form, which covered the calendar year 2024.
Liabilities and Other Assets
The disclosure also includes liabilities, such as payments due to E. Jean Carroll and at least $15,000 on an American Express credit card. Additionally, Trump's significant holdings in Trump Media and Technology Group, valued in the billions, are held in a revocable trust overseen by Donald Trump Jr.
Key Takeaways
- Trump's financial portfolio is diversified, with significant income from both traditional and emerging markets.
- Cryptocurrency ventures played a substantial role in Trump's 2024 income.
- Royalties from branded merchandise remain a lucrative revenue stream.
Investment Considerations
As always, investors should consider their risk tolerance and investment timeline before making allocation decisions. Bitcoin remains a volatile asset despite increasing institutional adoption.
This article is for informational purposes only and should not be considered investment advice. Always consult with a qualified financial advisor.